Icon Acquisition Holdings : Playboy Enterprises (66.3%) (Bid No 1) Dealogic Deal # : 694839
Data as of : 1/10/2011
Target Acquiror Dates & Values
Playboy Enterprises (66.3%) (Bid No 1) Icon Acquisition Holdings
Target: 66.3 % stake Buying: 66.3 % stake Rumored - Deal Value $m 137.0
NY PLA 34 m shares outstanding Private (Not listed) Announced 12th Jul 2010 Value ex Debt $m 137.0
United States United States
Publishing Finance Expected 1Q 2011 Consideration
Lazard | Advisor Jefferies | Advisor Completed -
Raine Securities | Advisor Moelis | Advisor
Kaye Scholer | Attorney Munger Tolles | Attorney Withdrawn -
Skadden Arps | Attorney Sheppard Mullin | Attorney
O'Melveny | Attorney Termination Fee, Target $m tbd
Termination Fee, Acquiror $m tbd
Financials 31st Mar 2010
Balance Sheet Debt/Equity: -10
Timeline Events Premiums & Multiples
Initial Offer $5.50
Current Offer $6.15
Income Statement
Cash Flows
Operations $m 5
Profitability
Profit Margin -16%
Return on Equity 168%
League Table Impact Sector Trend
2010 YTD Announced Global M&A by Deal Value, $bn Monthly Announced Global M&A, $bn: Publishing
1 Barclays Capital 57.2
2 JPMorgan 42.4
3 Goldman Sachs 31.4
4 BOA Merrill Lynch 27.5
5 Lazard 25.8
6 UBS 18.0
7 Citi 18.0
8 Morgan Stanley 9.7
9 Deutsche Bank 6.0
10 Qatalyst Partners 3.6
14 Jefferies 1.2
2010 Dealogic. All rights reserved.